The Architecture of Scent: Aromatherapy, Memory, and Sensory Wellness in Experiential Hospitality
POUGHKEEPSIE, N.Y. — Fragrance can alter the emotional character of a room without moving a wall, changing the light or announcing its presence from across the property. In Episode 2 of Experiential Hospitality 101, Maxwell Alexander examines how subtle aromatherapy, wellness aesthetics, psychotherapeutic objects, photography and scent-evoked memory converge inside the hospitality environment. Grounded […]
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