The digital age, while revolutionary and convenient, has slowly consumed much of our daily lives. The incessant buzzes, notifications, and digital obligations have turned into constant distractions. Each chime and vibration can shift our focus and energy away from the present moment and our immediate surroundings. Recently, I dared myself to step away from […]
Read more
The story of how Branding became Personal by Designer Maxwell L. Alexander Back in my School of Visual Arts days (less than a decade ago) we were all like “branding is all about consistency, consistency is the king…” Boy oh boy, have we gone far from that! As we all know the universe exponentially […]
Read more
In this visual essay, I outline a thrilling journey of intellectual exploration of reality through Design. Guided by the insights from my favorite School of Visual Arts mentor, Sarah Giovanitti, I have come to understand myself as a Designer with a capital “D”. Until very recently, I couldn’t grasp the full extent of this […]
Read more