How Graphic Designers are Combining Brand Strategy and Typography – Typography Quotes from the Visual Essay on the Cosmic Intelligence of Design (2018) by Graphic Designer Maxwell Alexander

How Graphic Designers are Combining Brand Strategy and Typography

Graphic Designer Maxwell Alexander has always been fascinated by how design can influence the way people perceive brands, leading him to combine his two passions of typography and brand strategy. In order to discover more about this topic, he spent some time chatting with fellow designers who share his passion for this subject matter, allowing him to write an insightful article on how design and brand strategy are merging in today’s creative world. What Is Type? We’ve all heard of fonts, but many of us don’t understand exactly what they are. A font is a collection of letters, numbers, symbols, […]