Escape with 2018’s most in-demand color (BPT) – Whether you’ve been a loyalist to the same shade of green for the last decade or if you’re an evolving follower of trends whose color choices have shifted over the years, the trending color of 2018 is sure to surprise and intrigue you. Indeed, black is back. But how was this classic shade named the trending color of the year? While many assume the choice is random, trending colors are based on many influencers, but where do they really begin? Trending colors arise from consumer preferences, which are formed by societal influences, […]